Brand Manager at Grand Oak Limited

VISION
To be a well admired pan-African conglomerate

MISSION
To be a world class conglomerate

Our Core Values

Team Work and collaboration
We are part of a team committed to working together across companies. Only by sharing ideas, technologies and talents can the Group achieve and sustain profitable growth

Keeping Commitment
We believe that following through on promises is the best way to maintain credibility with colleagues, employees and customers

Continuous Improvement
We are committed to getting better every day in all we do, as individuals and as teams. By better understanding customers, their expectations and continuously working to innovate and improve products, services and processes, we will become the best.

Respect and fairness
We appreciate our diversity and differences in opinions and believe that respect – for our colleagues, customers, partners and all those with whom we interact – is essential to productive business relationships.

Bold
We are undaunted by tough challenges, realistic about what is possible, optimistic about seizing opportunities. We have the courage to say what we think is right, the integrity to stick to our principles and the tenacity to see it through.Job Summary

We are seeking a creative and results-driven Brand Manager to support the development and execution of brand strategies that drive brand awareness, market share, and sales growth.
The successful candidate will work closely with cross-functional teams to implement marketing initiatives, analyze market trends, and ensure consistent brand execution across all consumer touchpoints.

Key Responsibilities

Support the planning and execution of brand and marketing campaigns.
Monitor brand performance, market trends, and competitor activities.
Assist in developing promotional activities, product launches, and consumer engagement initiatives.
Work closely with  Sales, Trade Marketing, Digital Marketing, and Supply Chain teams to ensure effective campaign execution.
Manage relationships with external agencies, vendors, and partners.
Track marketing budgets and evaluate campaign performance and ROI.
Prepare brand performance reports and provide recommendations for continuous improvement.
Ensure brand guidelines are consistently applied across all marketing materials and activities.

Key Performance Indicators (KPIs)

Brand Awareness
Sales Growth
Market Share
Campaign Effectiveness
Consumer Engagement
Return on Marketing Investment (ROMI)

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field.
2–3years of brand management or marketing experience, preferably within the FMCG industry (wines and spirits experience is an added advantage).
Strong analytical, project management, and communication skills.
Proficiency in Microsoft Office and marketing analytics tools.
Ability to manage multiple projects and work effectively in a fast-paced environment.