GEO & AI Specialist at Bracken Media Solutions
At Bracken Media Solutions, we transcend the boundaries of innovation, weaving together cutting-edge technology and strategic prowess to redefine the landscape of business solutions, we have curated a spectrum of services that propel businesses forward in the digital age. We are located in the business hub of Lagos state.Salary : 400-600k Monthly Net
Job Summary
Bracken Media Solutions Limited is seeking a GEO & AI Specialist to lead our efforts in Generative Engine Optimization (GEO), SEO, AI-powered content, and marketing automation. The successful candidate will help improve the visibility of Bracken Media Solutions and its clients across Google AI, ChatGPT, Gemini, Perplexity, Microsoft Copilot and other AI-powered search platforms while also identifying ways AI can improve marketing performance and business growth.
Key Responsibilities
Develop and implement GEO and SEO strategies for the company and clients. Optimize websites and content for AI search and traditional search engines
Monitor brand visibility, mentions and citations across AI platforms.
Conduct keyword, competitor and search-intent research.
Develop AI-focused content strategies and content briefs.
Use AI tools to improve content creation, research and marketing campaigns. * Identify, implement and train on AI automation opportunities across business and marketing processes.
Monitor SEO, GEO, website traffic and conversion performance.
Prepare regular performance reports and actionable recommendations.
Stay updated on developments in AI, search engines, GEO, SEO and digital marketing
Requirements
Bsc in Computer science or related field 4+ years' experience in SEO, digital marketing, content marketing or a related field
Strong understanding of SEO and emerging GEO/AEO practices. Practical experience with ChatGPT, Gemini, Claude, Perplexity or similar AI tools
Strong research, analytical and communication skills. Experience with tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs or similar platforms
Understanding of website structure, content optimization and search intent.
Ability to use AI creatively to solve marketing and business problems.