Digital Journalist, BBC Hausa at BBC Media Action
BBC Media Action’s communication projects are rooted in local people’s experiences and understanding. Our extensive research programme – called “world class” by the UK government’s Department for International Development (DFID) – provides insight into audiences’ lives to ensure that our projects reflect their needs and circumstances.
We also use our data to monitor how effectively our programmes engage people and stimulate change; lessons learned are then built into future projects. To share our findings and learning as widely as possible, we publish policy and research reports and briefings to inform communication for development practitioners and policy-makers.
Since we are not funded by the licence fee, none of this work would be possible without the backing of our generous donors – governments, foundations, corporations and individuals.
In Nigeria, BBC Media Action run a number of multiplatform and capacity-strengthening projects including health radio shows tackling maternal and neonatal health, HIV and AIDS and pneumonia and diarrhoea. A long-running radio drama and magazine shows in both Hausa and Pidgin English address governance issues.Your Key Responsibilities and Impact
Create and publish accurate, engaging and SEO-friendly news content for the BBC Hausa website, ensuring timely updates and high editorial standards.
Produce, present, shoot and edit short-form video content for platforms including YouTube, TikTok, Instagram and Facebook, using strong storytelling and visual production skills.
Develop compelling social media content that drives audience engagement, expands reach and supports content discovery across digital platforms.
Respond quickly to breaking news, maintaining a consistent flow of content across the website and social channels throughout the day.
Use audience analytics and performance insights to inform content decisions and continuously improve digital output.
Contribute to BBC Hausa’s visualised radio programming, presenting confidently on air and on screen for both broadcast and streaming audiences.
Repurpose live radio and interview content into engaging digital clips, maximising audience reach across social media, YouTube and the BBC Hausa website.
Your Skills and Experience
Essential Criteria:
Proven experience creating engaging content across digital, social, radio and video platforms, with a strong understanding of audience needs and platform best practice.
Excellent writing, editing and storytelling skills in Hausa, with the ability to produce accurate, engaging and SEO-aware content to tight deadlines.
Strong video production skills, including presenting, self-shooting and editing content for platforms such as YouTube, TikTok, Instagram Reels and Facebook.
Confident using audience analytics, headlines, thumbnails and metadata to optimise content performance, discoverability and engagement.
Experience sourcing, verifying and reporting news accurately and impartially, including handling breaking news and user-generated content.
Strong broadcast skills, including radio production, interviewing and presenting for live, on-demand and visualised programme formats.
Fluent in Hausa and English, with a good understanding of the political, social and cultural landscape of Nigeria and wider West Africa, and the needs of Hausa-speaking audiences.