Experienced SEO Specialist at Lagos Data School

Lagos Data School is a learning institute that provides professionals in the public, private, and non-profit sectors with necessary skills in data science. Located in Ikeja, Lagos Data School aims to impact students with the technical and analytical tools required to excel in the industry.Description

We are seeking a Senior SEO Specialist to join our team and drive the success of our digital marketing efforts.
The ideal candidate will have a proven track record of increasing website traffic and search engine rankings through expert-level knowledge of SEO best practices and strategies.

Responsibilities

Develop and execute SEO strategies to increase website traffic and search engine rankings
Implement offline and online SEO actions to progress the website to the top of organic search ranking
Conduct keyword research and analysis to identify target keywords and phrases
Optimize website content, meta tags, and alt tags for SEO
Monitor and analyze website traffic and search engine rankings
Track, report, and analyze website analytics and PPC initiatives and campaigns
Stay up-to-date with the latest SEO trends and algorithm updates
Optimize copy and landing pages for search engine marketing
Collaborate with other teams, such as content and social media, to drive website traffic and engagement
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Search for opportunities to optimize website architectureÙ« contentÙ« linking and other factors in the interest of improving SEO positions for target keywords.