Senior Sales Executive – Four Points by Sheraton Ikot Ekpene at Marriott International, Inc.

Marriott International is a leading global lodging company based in Bethesda, Maryland, USA, with more than 4,100 properties in 79 countries and reported revenues of nearly $14 billion in fiscal year 2014. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott.

The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: Marriott Hotels, The Ritz-Carlton, JW Marriott, Bulgari, EDITION, Renaissance, Gaylord Hotels, Autograph Collection, AC Hotels by Marriott, Moxy Hotels, Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn, TownePlace Suites, Protea Hotels, Delta Hotels and Resorts, Marriott Executive Apartments and Marriott Vacation Club. Marriott has more than 361,000 people working worldwide at managed or franchised properties and corporate offices. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 49M members.

Marriott is consistently recognized as a top employer and for its superior business operations, which it conducts based on five core values: put people first, pursue excellence, embrace change, act with integrity, and serve our world.Department: Sales & Marketing
Reports To: Sales Manager / Director of Sales & Marketing

Job Summary

The Senior Sales Executive is responsible for generating hotel revenue through proactive sales activities, account management, business development, and relationship building.
The role focuses on securing corporate, government, group, and event business while maximizing room revenue, meeting space utilization, food and beverage sales, and overall hotel profitability.

Key Responsibilities
Sales & Business Development:

Identify, solicit, and secure new business opportunities across corporate, government, NGO, and group segments.
Develop and maintain a strong portfolio of key accounts.
Conduct regular sales calls, site inspections, and client presentations.
Prepare and negotiate contracts, proposals, and rate agreements.
Generate group room bookings, meetings, conferences, and social events.

Account Management:

Build strong relationships with existing clients to drive repeat business.
Monitor account production and develop strategies to grow revenue.
Conduct quarterly business reviews with key clients.
Ensure prompt follow-up of all leads and inquiries.

Revenue Generation:

Achieve monthly, quarterly, and annual sales targets.
Support initiatives to increase direct bookings and digital share.
Work closely with Revenue Management to maximize hotel occupancy and ADR.
Identify opportunities for upselling rooms, meeting space, and hotel services.

Reporting & Administration:

Maintain accurate records in the CRM and sales systems.
Produce weekly sales activity and pipeline reports.
Track lead conversion ratios and account productivity.
Participate in budget and forecast preparation.

Market Intelligence:

Monitor competitor activities and market trends.
Provide feedback on market opportunities and pricing strategies.
Represent the hotel at industry events, exhibitions, and networking functions.

Key Performance Indicators (KPIs)

Revenue achievement versus budget.
New account acquisition.
Lead conversion percentage.
Sales call productivity.
Group room nights generated.
Corporate account production.
Meeting and event revenue generated.
Client retention rate.

Qualifications & Experience

Bachelor's Degree in Marketing, Business Administration, Hospitality Management, or related field.
Minimum of 3-5 years of hotel sales experience.
Proven record of achieving sales and revenue targets.
Experience managing corporate and group accounts.

Preferred Qualifications:

Education: High school diploma or G.E.D. equivalent.
Related Work Experience: At least 2 years of related work experience.
Supervisory Experience: No supervisory experience.
License or Certification: None.

Required Competencies:

Strong negotiation and presentation skills.
Excellent relationship management abilities.
Effective communication and interpersonal skills.
Revenue-driven mindset.
Proficiency in Microsoft Office and hotel sales systems.
Strong organizational and time-management skills.