Business and Sales Executive at BridgeHedge Limited

At BridgeHedge, we build businesses, transform industries, and shape futures. We are a dynamic management services and consulting firm committed to helping organizations unlock their potential and achieve sustainable growth. Through a blend of management consulting, financial advisory, and portfolio growth strategies, we partner with visionary leaders and enterprises to bridge the gap between ideas and impact. Our mission is to empower businesses to scale efficiently, innovate confidently, and thrive in an ever-evolving market landscape. Whether it’s optimizing operations, driving investment growth, or crafting expansion strategies, BridgeHedge stands at the intersection of insight and execution, turning possibilities into measurable successAbout the Role

BridgeHedge Limited is looking for a proactive and commercially minded Business and Sales Executive to support the growth of BridgeHedge and its portfolio companies
The successful candidate will be expected to understand each business, identify opportunities, build relationships, generate sales and suggest practical ways to move the companies forward.
We are looking for someone who notices opportunities and acts on them.

What You Will Do
Find New Business Opportunities

Research potential customers, clients, stockists, distributors and business partners.
Identify companies or individuals who may need our products and services.
Find opportunities through LinkedIn, Instagram, email, referrals, events, directories and physical visits.
Research competitors, market trends and changes in customer demand.
Identify new sectors, locations or sales channels the businesses can explore.

Generate and Convert Leads:

Build and maintain a list of qualified leads for each company.
Send personalised emails, proposals and direct messages.
Make sales calls and attend meetings with potential clients.
Follow up consistently until the prospect gives a clear response.
Move interested leads towards meetings, proposals, trials, purchases or partnerships.
Maintain good relationships with existing and potential customers.
Keep the sales pipeline updated with every conversation and next action.

Support Sales Across the Portfolio:
For BridgeHedge Limited:

Find organisations that need recruitment, BridgeHR, training, finance, compliance or consulting services.
Speak with business owners, HR managers and decision-makers.
Support proposals, client presentations and service demonstrations.
Follow up prospective clients and move them towards engagement.

For Omenka Industries:

Identify retailers, institutional buyers, distributors and supply opportunities.
Support plans for new retail outlets and market expansion.
Track potential locations, partners and sales opportunities.
Monitor customer needs, competitor activity and gaps in the market.
Support discussions with prospective outlets, vendors and business partners.

For Dekina Beauty:

Identify stockists, retailers, corporate buyers and partnership opportunities.
Support product sales, launches, events and retail expansion.
Research beauty trends, customer needs and competitor activities.
Follow up potential stockists and other sales leads.
Suggest campaigns or partnerships that can increase product sales.

For Morjhie Digital:

Identify brands that need creative, AI content, social media, branding or digital marketing services.
Research potential clients and understand what each brand may need.
Prepare tailored pitches and proposals.
Use past work and case studies to support sales conversations.
Follow up prospects and work towards securing projects or retainers.

Think Beyond Outreach
The Business and Sales Executive must regularly ask:

What is stopping this business from growing?
What are customers asking for?
What are competitors doing better?
Are there new locations, products, partnerships or services we should explore?
Are there gaps in sales, staffing, operations, logistics or customer service?
What practical idea can improve revenue or reduce missed opportunities?

The role requires initiative. Management should not have to provide every idea or next action.
Prepare Proposals and Sales Materials:

Draft proposals, quotations, presentations and introductory messages.
Work with the relevant team members to obtain pricing, operational and financial information.
Ensure every proposal clearly addresses the prospective client’s needs.
Keep approved company profiles, service information and sales materials organised and current.

Track and Report Results:

Update the lead and sales tracker every day.
Record the prospect’s name, contact details, business need, current status and next action.
Submit a short weekly report showing:

New qualified leads added
Meetings secured
Proposals sent
Warm leads and their next steps
Sales or partnerships secured
Competitor or market insights
Problems identified
Recommendations for the following week

Reports must show results and progress, not only the number of emails or messages sent.

Required Skills and Experience

Bachelor’s Degree or HND in Business Administration, Marketing, Sales, Economics, Communications or a related field.
At least three years of experience in sales, business development, account management or a similar role.
Evidence of successfully generating leads, closing sales or securing business opportunities.
Strong written and verbal communication skills.
Good research and presentation skills.
Ability to write clear emails, proposals and follow-up messages.
Strong relationship-building and negotiation skills.
Good knowledge of Microsoft Office or Google Workspace.
Ability to use spreadsheets, sales trackers and basic CRM tools.
Ability to manage several business portfolios without losing important details.
Strong understanding of the Nigerian business environment.

Personal Qualities:
The ideal candidate should be:

Proactive and comfortable taking initiative
Commercially aware
Confident when speaking with decision-makers
Persistent without being unprofessional
Curious and willing to research
Organised and dependable
Focused on results
Able to solve problems independently
Comfortable working with targets and deadlines
Able to communicate problems early
Willing to learn about different industries

Work Arrangement:

This is a hybrid position based in Ogudu, Lagos.
The employee will work remotely on approved days and report physically to the office or other assigned locations when required for meetings, team sessions, client visits, events or business activities.
Applicants must live in Lagos and be able to commute conveniently to Ogudu.