Franchise Manager at Berger Paints Nigeria Plc
Founded on the 9th Day of January, 1969, Berger Paints Nig. Plc is a leader in the manufacturing, development, distribution and sale of paints and coatings to professional, Industrial, commercial and retail customers in Nigeria. We operate in 5 business segements; Decorative, Industrial coatings, Marine and Protecton coatings, Automotive/Vehicle refinishes and Wood Preservers and finishes. Our portfolio includes well known brands such as Luxol,Texcote and Superstar.
The company operates its manufacturing plant and main distribution centre from Lagos Nigeria. With 18 depots, colour world centres and a countrywide distribution network of dealers/distributors in strategic locations spread throughout the country, Berger Paints Nig.Plc remains at the forefront of the paint and allied industry in Nigeria. We are committed to manufacturing and supplying quality products; towards this end we acquired and actively maintain the ISO 9001.2008 Quality Management System Certification.
In 2012, Berger Paints Nig.Plc entered into a partnership arrangement with the biggest paint company in South Korea, KCC to jointly serve the Nigerian paint and coating market. The partnership will afford our customers the quality and durability that Marine and protective market have found synonymous with the KCC brands.Role Description
The Franchise Manager is a full-time, on-site role based in Lagos, responsible for overseeing and growing franchise operations within the region. The ideal candidate will be responsible for driving franchise expansion, ensuring operational excellence, maintaining compliance with company standards, and supporting franchisees to achieve sustainable business growth and profitability.
Key Responsibilities
Develop and execute strategies to expand the franchise network and drive business growth.
Identify, recruit, and onboard qualified franchisees while supporting them in developing viable business plans.
Develop and implement training programs to equip franchisees for operational success.
Monitor franchise performance through KPIs and ensure compliance with company standards, SOPs, and franchise agreements.
Collaborate with the marketing team to execute promotional initiatives that increase brand visibility and sales.
Conduct business and competitive analyses to assess franchise performance and identify improvement opportunities.
Ensure franchise rebates are processed promptly and company assets are properly maintained.
Requirements
Bachelor's degree in Business Management, Social Sciences, or a related discipline.
Master's degree and relevant professional certifications in Project Management, Customer Relationship Management (CRM), or Sales are an added advantage.
Minimum of 5–7 years' experience in franchise management or a similar business development role.
Experience within the paints, building materials, FMCG, retail, or related industries is highly preferred.
Strong business development, relationship management, analytical, leadership, and communication skills.
Proficiency in Microsoft Office applications.